In order to provide a more personalized and responsive service, we need to remember and store information about how you use this site. This is done through small text files called cookies. They contain small amounts of information and are downloaded to your computer or other device by a server on this site. Your browser then sends these cookies back at each subsequent visit. We can thus recognize and remember your preferences.

This information typically does not identify you directly, is aggregated and anonymous, but will include statistics such as demographics, online behavior, products of interest to you and lifestyle, which will allow FLORA to offer a more personalized web experience, improve site structures and content, and also help us improve the effectiveness of advertising campaigns on FLORA and third-party websites.

There are many types of cookies that, combined, do many different kinds of useful tasks. They can be placed into two broad categories of cookies: first-party cookies, which are sent directly by us to your device, and third-party cookies, which are sent by third parties on our behalf. These further break down into five categories: strictly necessary cookies, performance cookies, functionality cookies, marketing cookies and social network cookies. More detailed information about the types of cookies we use and the purposes can be found in the respective section below.

By using this site, you agree that information may be collected on your computer or device through the use of cookies and other technologies. However, you can control and manage cookies in the following way:

• You can disable FLORA or third-party cookies using your browser settings. Most browsers allow you to view your cookies, delete or block them on a specific site or all sites. Be aware that any preferences you set will be lost if you delete all cookies, including your preference to opt-out of cookies. For more information on how to modify your browser settings to block or screen cookies.

In any case, please keep in mind that removing or disabling the cookies we use may impact your user experience, such as not receiving personalized information when you visit our websites or parts of these websites not being fully accessible.

Strictly necessary cookies

These cookies are essential for proper functioning of FLORA websites. Without these cookies, services requested by using our site may not be provided properly. They allow you to navigate through the site and use its features, such as: setting your privacy preferences, logging in, filling out forms, and services such as the shopping cart.
Strictly necessary cookies do not require user consent under applicable law. You can configure your web browser to block strictly necessary cookies, but you may not be able to use the site’s features as intended. To the extent that information processed in connection with strictly necessary cookies should qualify as personal data in a particular case, the legal basis for such processing is FLORA’s legitimate interest in operating the site.

Performance cookies

These cookies are used to measure the site’s performance and improve how it works. These cookies collect information about how visitors use a site, such as which pages visitors visit most often and how visitors move around the site. They help us improve the usability of a site and thus enhance the user experience. Other information collected by performance cookies may include, for example: the Internet browser and operating system used, the domain name of the site you visited previously, the number of visits, the average length of visit and the pages accessed.

The information collected by these cookies is aggregated and anonymous, and usually cannot be linked to a specific individual. Insofar as the information processed in connection with performance cookies must, in a given case, qualify as personal data, the legal basis for such processing is the user’s consent. If you do not accept these cookies, you may disable them as indicated above, although this may affect the performance of the website or parts thereof.

Functionality cookies

These cookies allow the site to remember the choices (settings) you make or the information you enter, such as username, language or region you are in – and provide enhanced, more personal features. They are also used to enable requested functions, such as playing videos. Insofar as the information processed in connection with functionality cookies must, in a given case, qualify as personal data, the legal basis for such processing is the user’s consent. If you do not accept these cookies, you may disable them as indicated above, although this may affect the performance and functionality of the website and restrict your access to some content on the website.

Marketing cookies

Marketing cookies (also called targeting or advertising cookies) are used to display ads on third-party websites that are more relevant to you and your interests. They are also used to limit the number of times you see an ad, and help measure the effectiveness of an advertising campaign on FLORA and third-party websites. The legal basis for processing personal data in connection with marketing cookies (if any) is user consent. If you do not accept these cookies, you may disable them as indicated above.

Social network cookies

These social network cookies (also called social media cookies) allow you to share content on social media channels such as Facebook, YouTube and Twitter. The legal basis for processing personal data in connection with cookies for social networks or social media (if any) is user consent. If you do not accept these cookies, you may disable them as indicated above.